Stage 7: Marketing your product or service

The sunny glow of a strategic marketing and PR campaign will help your business thrive and bear fruit. If left in the shade, even the greatest innovations shrivel and die.

gemaker’s experienced team of communications specialists will create customised marketing and PR solutions for you, based on sound intelligence. We’ll develop compelling key messages to expound the value of your innovation and ensure they’re delivered directly to your target markets for maximum impact.

Harnessing traditional and online media and events, we can find novel promotional opportunities, develop all forms of marketing collateral, and foster engagement. We’ll define or refresh your brand (it’s not your logo; it’s the way people think and feel about your business) and refine your communications strategy as your business grows.

Contact gemaker to discuss your marketing needs and receive a quote.

Marketing services include:

Marketing Plan Development

We can develop a marketing plan based on market research that clearly outlines all the tools and tactics you’ll use to achieve your sales goals.

Digital Marketing

We can assist you with digital marketing campaigns including pay-per-click advertising (PPC), sear engine optimisation (SEO), social media and content marketing.

Public Relations (PR)

We can create and distribute press releases, liaise with media and facilitate media and government relationships.

Content Writing

We have professional writers that can assist with content creation for your website, blog and marketing materials.

Social Media

We can manage your social media channels for you, design and implement social media campaigns and help build your online audience.

Website Design

We can assist you with website design and development, search engine optimisation and lead generation campaigns.

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