Stage 2: Protecting your idea
So you think you’ve invented something – a brand new product or process – and your market research suggests it has commercial viability. The next thing to do is hire a patent attorney to protect it, right?
Maybe not… There are many ways to safeguard your intellectual property (IP) and a patent may not be a realistic option or the smartest choice. Determining an IP strategy that best suits your invention, circumstances and business plan may be the key to long-term success.
Patent attorneys know their core business well, but they’re not commercialisation strategists. With our broader commercial expertise, gemaker can provide cost-effective advice and training on the best path for taking your invention to market, including options for IP protection. As new markets open, or you improve your invention, we can monitor and maintain your strategy, to ensure you reap the full reward for your innovation.
Contact gemaker to discuss your IP strategy needs and receive a quote.
Related Success Stories
Right now, intellectual property (IP) management presents a banquet of opportunities, judging by presentations at the IP Business Congress Australasia, held this month in Melbourne.
So you think you’ve invented something – a new product or process? The first thing to do is hire a patent attorney to protect it, right? Maybe not… There are many ways to safeguard your intellectual property (IP) and a patent may not be a realistic option or the...
We believe you can sell almost anything, as long as you are providing a solution for the client.
Athena presented Plenary 4: The Patent Sale Process and co-facilitated the Pre-Conference Workshop:
Do you have a logo? A business or product name? Do you have a corporate colour scheme or visual identity that is intrinsically linked to your goods or services? For most small businesses, the answer is yes. Ask them if they’ve registered their trademarks or brand,...
While most companies will hire the services of an IP lawyer for the formal negotiation process, you can increase your advantage by getting a lawyer on board from the beginning of the licensing journey, well before it’s time to sit down and make a deal.